Free Google Business Profile Health Check
This free Google Business Profile check scores your listing out of 100 in about two minutes. Answer 10 simple questions about your profile, see where you could be losing customers on Google Maps, then unlock a plain English plan showing exactly what to fix first.
What you get
- Your profile score out of 100
- Your three biggest gaps, straight away
- A free step by step action plan
- Works for any UK small business
Google Profile Health Check
Have your Google Business Profile open in another tab if you can. It takes about two minutes.
Loading your questions
Your biggest gaps
Unlock your free action plan
Pop your details in below and your step by step plan appears straight away on this page, showing exactly how to fix each gap, in order.
Your action plan
Start at the top. The biggest gaps come first.
What you're already doing well
Google Profile Health Check: common questions
What is a Google Business Profile?
A Google Business Profile is your free business listing on Google Search and Google Maps. It shows your opening hours, phone number, reviews, photos and directions, and it is often the first thing local customers see.
Why is my business not showing on Google Maps?
The most common reasons are an unverified profile, the wrong main category, missing service areas or too few reviews compared with nearby competitors. This health check helps you spot which one applies to you.
Is this Google Business Profile check free?
Yes, completely. You see your score instantly. Add your name and email to unlock the full action plan, with no payment needed.
How often should I update my Google Business Profile?
Aim to add a post or new photos every week or two, reply to reviews within a few days, and check your hours before every bank holiday.
Does my Google profile affect AI tools like ChatGPT?
It can. Google's own AI answers use Google Business Profile information, and many AI assistants check well known listings to confirm a business is real. A complete profile helps you in both places.
Try my other free tools
Each one looks at a different part of how customers find you online. Together they give you a clear picture.
Free Website Check
Type in your website address and see 15 things that affect how Google and AI tools see your homepage, from page titles to tap to call links.
About 2 minutesAI Visibility Score
Answer 10 quick questions to see how likely ChatGPT, Google AI and Copilot are to recommend your business to customers.
All toolsSee every free tool
Back to the free tools page.
Get a clear plan from a real person
I'm Gem, and I help UK small businesses get found online, in plain English. If you'd rather hand it over, my Digital Growth Audit looks at your website, Google profile, social media and ads, then gives you a clear, step by step plan.
